O&M Original Mineral: Revolutionising Clean, Kind & Colourful Haircare

At Ellow the Salon, we’re proud to work with brands that share our commitment to ethical, clean, and transformative beauty. That’s why we love O&M Original Mineral—a revolutionary, Australian-made haircare line that’s vegan, PETA approved, and dedicated to changing the way the world experiences colour. Here’s an in-depth look at why O&M is not just any other colour brand, but a movement for cleaner, kinder haircare.

The O&M Original Mineral Philosophy

O&M Original Mineral isn’t your typical haircolour brand. Born from a passion for clean beauty, O&M’s philosophy is simple: vibrant, lasting colour should never come at the cost of your hair, scalp, or the environment. With formulations free from harsh chemicals and nasties, every product is designed to be gentle yet effective, nurturing your hair and skin while delivering stunning results.

Clean and Kind Ingredients:
O&M’s mineral-based formulas use nature’s best elements to create rich, vibrant hues. Every ingredient is carefully selected to ensure it’s free from harmful additives, so your scalp remains healthy and your hair looks its best.

Ethically Made:
Proudly Australian made, O&M Original Mineral stands by its ethical credentials. The products are vegan and PETA approved, ensuring that no animal-derived ingredients are used and that the production process is both sustainable and kind to our planet.

Josie’s Inspiring Journey

At the heart of O&M Original Mineral is the inspiring story of Josie—the visionary behind the brand. Josie’s journey began with a simple yet powerful desire: to create a haircare range that was as clean and kind as it was effective. Frustrated with conventional haircolour products that compromised scalp health and contained harmful chemicals, Josie set out to craft an alternative.

Drawing on her passion for natural ingredients and her commitment to sustainability, she meticulously developed formulations that harnessed the power of minerals to deliver brilliant colour while nourishing the scalp. Today, Josie’s creation stands as a testament to innovation and integrity in haircare—a brand that doesn’t just colour hair, but transforms it from the roots up.

Brilliance for Scalp and Skin

One of the standout features of O&M Original Mineral is its brilliant care for both scalp health and skin. Unlike many traditional haircolour products that can leave your scalp feeling irritated or compromised, O&M’s clean formulations work in harmony with your body:

• Scalp Health:
  The gentle, mineral-based ingredients help maintain a balanced scalp environment. By avoiding harsh chemicals & Ammonia free, O&M supports healthy hair follicles and reduces the risk of irritation, paving the way for fuller, more vibrant hair.

• Skin Nourishment:
  Not only does O&M care for your hair, but it also respects the skin. The clean, non-toxic ingredients ensure that even those with sensitive skin can enjoy beautiful, radiant colour without worry.

Changing the World with Colour

O&M Original Mineral is more than just a haircare line—it’s a movement towards a cleaner, kinder world of colour. With each product, O&M challenges the status quo of the beauty industry, proving that you don’t need nasties to achieve stunning results. At Ellow the Salon, we LOVE joining forces with O&M to promote a vision of haircare that benefits everyone—our guests, our community, our environment and your stylists skin.

• Innovative Colour Technology:
  O&M’s innovative approach to colour means you can enjoy bold, vibrant hues that are both long-lasting and gentle on your hair. Their mineral-based technology ensures that the colour enhances your natural beauty without compromising your health.

• A Partnership for a Better Future:
  Working with O&M aligns with our commitment to sustainable beauty practices. We believe that ethical, clean haircare is the future—and we’re thrilled to offer our guests products that not only make them look amazing but also feel great about their choices.

Join the Clean, Kind Revolution

At Ellow the Salon, our passion for transformative, ethical haircare is at the heart of everything we do. O&M Original Mineral embodies this philosophy by delivering brilliant colour, nurturing scalp health, and doing it all with integrity. We invite you to experience the difference for yourself—step into a world where beauty meets responsibility, and discover how O&M is revolutionising haircare one vibrant shade at a time.

Embrace a cleaner, kinder approach to colour and join us on this exciting journey toward a more sustainable future in haircare. Because when your hair is healthy and your choices are ethical, every day is a good hair day.

Discover the future of ethical haircare with O&M Original Mineral at Ellow the Salon—where innovative colour and clean beauty create a revolution in hair and scalp care.